Key Projects
During my last position, I led a global team of designers and creative developers responsible for delivering end-to-end campaign experiences on The Lab—an enterprise Web3 platform for gamified loyalty, digital collectibles, and brand engagement. 

From wireframes to final build, we designed and launched interactive campaigns using a custom design system and modular templates tailored to the platform’s capabilities. These projects helped brands engage audiences, capture valuable data, and deliver measurable results, at scale.

ⓒ 2025
 

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