Melanie Brown
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My Olympic™ Rewards elevated fan engagement for the Paris 2024 Olympics through interactive challenges and immersive augmented reality experiences. Fans earned exclusive points redeemable for unique Olympic-themed rewards, fostering deeper connections with the event and its partners.

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CLIENT
International Olympic Committee
Intel
Samsung
CAMPAIGN
My Olympic™ Rewards
EXPERTISE
UX/UI Design
Augmented Reality
Digital Strategy
Gamification
Brand Activation
Marketplace Integration
Loyalty & Rewards Programs
An adaptable grid system accommodates varied content types and layouts, creating flexibility across the Basha-Franklin website and presentation documents.




More Projects
JAMESON – ARRIVE LIKE A LOCAL
Immersive Web3 Global Travel Experience
PEPSI PASS
Gamified Rewards for fans in UK and Ireland
ELF AND SEEK
AR-Powered OOH Holiday Campaign
FIFA WOMEN’S WORLD CUP
Collectible NFT & Digital Prepaid Card Activation           
MANCHESTER CITY
Collectibles Quest for Premier League US Tour    
XGAMES XPERIENCE
Tiered Loyalty Fandom with On-Site Rewards     
FJÄLLRÄVEN
Rewarding Loyalty with Real-World Adventure
49ERS X MATTRESS FIRM
Live game-day quest for 49ers sponsor


ⓒ 2025 
Let’s Connect
hello@melebrown.com
+1 (440) 645 3440
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